All institutions follow the department commission, but they all work differently and have different types of marketing.
Debbie McClendon Ellis
It important to understand the operation of your program and know the different kinds of Advertising and Marketing strategies.
Within this module, I have learned the necessity of collaboration to remain aware and abreast of all challenges and possible opportunities for the students. It was also interesting to understand that there is a need to sit in on a class, talk with the Placement supervisors, etc to see how a student will progress through the programs. It is important to be able to troubleshoot and have possible solutions of problems that might occur but also be able to speak comprehensively about the program(s) and their benefits.
All institutions follow the department commission but they all work differently and have different types of marketing.
The critical role in representing Florida's degree-granting and non-degree postsecondary institutions, different type of marketing used to attract prospective students, helping them plan for meaningful careers.
This module emphasized the critical role of student services in ensuring a successful educational experience. It’s essential that students have access to a comprehensive support team and clearly understand who is available to assist them throughout their journey. While marketing and advertising play a key role in reaching prospective students, all promotional efforts must strictly comply with regulatory guidelines to maintain integrity and trust.
Even though all institutions follow the department commission they all work differently and have different types of marketing.
I have learned that the admissions process at post-secondary institutions in Florida is regulated by the Florida Commission for Independent Education (CIE) and must comply with Fair Consumer Practices standards. Knowledge of the institution's educational programs, student services, and marketing strategies is essential to providing accurate and transparent information to prospective students. I will apply this knowledge by ensuring that all information provided complies with regulations and is clear to students.
It is extremely important to network with every department and engage with them, as I will be directing lots of students their way for students to get the right assistance they might need such as Job placement.
The key to understand the prospective student needs and wants is to provide an accurate, transparent information about the program and have the most knowledge of it so they are certain in making a decision. Also, the use different types of marketing materials and how it's targeted to the audience with compliance.
I learned about the various resources at the organization you are representing that ensure you are providing proper information to your student.
In this module I learned about the importance of being familiar with your institution, how they function and teach, what is offered, and how they advertise to students
It is a must to be versed in how your school or institution operates. Knowing the ins and outs or rules and regulations as well as resources that are beneficial to students is essential.
This section highlighted that it is important to understand the programs and services that we offer and we should use all resources to learn about them.
what i learned in this section of the course is to learn about the services your campus offers so you can give that information to prospective students or current students in need
What I learned in this section of the training is your institution may offer many services for students and have many ways of outreach it best to be come familiar with all that your school offers
This section emphasized the importance of understanding your programs, available student services, and how to provide accurate information to prospective students. We explored how marketing materials can differ by school but must still meet compliance standards, and how crucial it is to review all content for clarity and accuracy. These practices are designed to ensure students receive a transparent and trustworthy experience.
I learned how important it is to understand every part of my institution from programs to student services and marketing so I can give accurate and helpful info to prospective students
This part focused on knowing your programs, student services, and how to access and share accurate info with prospective students. We learned how marketing materials vary by school but still need to follow the rules, and how important it is to review everything for clarity and compliance. All of which are in place to give students the best, most honest experience possible.
Key takeaways and applications:
- Understand resources
- Gather information through knowledge, experience, research, connections within a campus
- Know the plan to market
