Public
Activity Feed Discussions Blogs Bookmarks Files

product and marketing knowledge is important

It is important to find out about all of the marketing tools our institutions use. It is beneficial to understand the school catalog - front to back - and even sit in on a class or two to get a full understanding of the curriculum that way it is easier to convey to prospective students what they can expect from the course.

I learned about the different marketing strategies institutions can use.

Learned about how important it is to know about all the services offered through the institution as well as marketing strategies. 

I learned about where schools are and are not legally allowed to publish information in print media.

El voz a voz y los referidos son herramientas importantes para tener nuevos estudiantes. Sin embargo, las estrategias de marketing han sido el pilar fundamental en los últimos años. Dicho lo anterior, es de vital importancia garantizar una sinergia entre el área de marketing, con el área de admisiones y/o reclutamiento, ya que el mensaje debe ser el mismo. Y de esa misma manera se debe comunicar a los estudiantes y prospectos.

It will be helpful in my duties to network with staff in the Career Services/Placement Department so I can more efficiently educate prospective students on both educational matters and post-graduation information. It is also important to go beyond that and stay informed on Student Services so the information I give prospective students will be more well-rounded and fully representative of everything the institution has to offer.

I learned that student services offered by the institution can be just as important as the training in the student's success. 

The understanding marketing strategies and commonly used sources.

It is very important to know the program that is offered at your Institution and the marketing methods that is utilized to advertise the programs that is offer.

I had not thought about sitting in on a class to see how the material is presented by the instructor as a way to learn about that class. It is an interesting way to get a first-hand experience that can be shared with prospective students.

Marketing Department and Admissions Department Director are linked very close and should have a permanent contact and be clear with their functions.  

Advertising methods are great tools for attracting prospective students. 

Every Institution has their own marketing tools, and strategies.

It explains different strategies of marketing and how decisions made by this department depends on budget. Also that is important to network with people you work with.

There was a variety of things I learned in the module. I learned about the different types of marketing strategies as well as the importance of student service. It is important to also be fully informed on the programs the institution offers. This allows us to provide the necessary information to a prospective student. 

I found it important to note the advertising methods included college or high school fairs.

Student services can vary from school to school and are directed to the students needs.  A marketing plan is very useful to entice prospective students and get the school info out to the public.

This part help me a lot about the advertising strategies and benefits of advertise the institution. 

I have learned about different type of marketing I can use to grow my school. some of them are very expensive , but they are many I can used that is not required to much money, I learned we must stay compliant about how to do the advertising 

Sign In to comment