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Think of blogs as self-published mini articles. Share your experiences and challenges. Share your successful and failed strategies. Share your proven techniques and best practices. And don’t forget to solicit comments from your peers so we can all learn from the collective knowledge and expertise of our thriving community.

Value Proposition

I have never throught about writing a value proposition to use as an admissions personnel. This information is extremely beneficial to my career activities

Gain Rapport

Gain rapport

I have been successful in gaining rapport with the prospect by finding some common ground with the prospect.  A good example of this would be if asking a few fun questions such as are they a native or what is there favorite sport.  Thank them if they have military experience.

Course Overview

This course was very helpfull and addresses really good topics of the admission process, giving us good strategies to improve our performance.

Identifying & Understanding Generational Differences - a "MUST" training for effective communication

As a DOA, responsible for training and managing admissions representatives, outcomes & customer service, this would be a great training tool for admission's teams. When we don't understand these generational styles, it is easy to judge a prospective students intention or motivation. I believe this training would help to conduct interviews with potential students to not be confrontational or uncomfortable. 

Phone master

This course has given me new insights and tools to master phone conversation. I am sure it will lead to better success on the phone and improve enrollments

Oatmeal

Is what my brain feels like right now.  A lot of info to digest

I'm doing it all wrong

Just kidding, but i can definitely work on body language and eye contact.  Always room for improvement!

It's the basics, but a refreshing look at what we do every day.

Being new to Admissions I am learning with every phone call, interview and class that I take online.  After taking some complaince courses, I am much more comfortable with how to talk with prospective students.

I really liked the section on Reframing.  I don't actively look for the opportunity to use this powerful tool but I definitely will from now on.

 

e brainstorming

I do like this idea. some people monopolize meetings or say nothing at all.

Open and Close ended questions

It is important for individuals to ask questions to understand and not just to get to the answer.  If admissions representatives ask questions to understand it will yeild an organic conversation that will benefit the student throughout the admissions process.

Alternative Resources when Enrollment is Slow

Our school does not outsource marketing efforts to advertising agencies. Though they specialice in this area, we've had not so great experiences. We do all of our marketing efforts inhouse, however, I am the sole person responsible when foot traffic and lead generation is slow. Should I be alarmed by thinking I am underperforming? I gather data from just about every medium and the numbers are nowhere similar. What are some of the advertising methods that seem to work for any of you?

Placing Media For Results

After taking this course I have learned that proper analytics and persistence is the key to successful Media Marketing.  Analyzing the output and investing in the proper channels based on ROI.  Implimenting these strategies will be a goal for FY2018 to help our University grow.  I'm looking forward to getting started with some of these strategies, and learning along the way.

Ethical Enrollment process

The online tutorial was a good refresher for experienced admissions reps and would be an excellent mode of learning for new reps. Emphasis was on the student, listen, actively and be honest. I liked the fact it was pointed out that some students may not be a good fit for one's school for various reasons especially if the program they want is not offered. Another aspect I liked was that if a student was not prepared to move forward, then let them go and think about it. Some universities demand you don't let a student out the door without getting… >>>

The value of, and need for, a separation of duties when it comes to PR

             I’ve recently begun helping my daughter’s private elementary school update some of their marketing practices. Through this process I’ve run into a lot of “that’s what we do” or “well that’s very similar to what we do” comments from the people that have managed the PR efforts for the school for the last 15 years.  To add another layer of context to the management of their PR, the PR managers are the Principal and the Secretary of the school. No one that contributes to the PR strategy has any experience in marketing, sales, pr,… >>>

Best Practices

Building rapport with students is the best way to encourage them and empower them to enroll and pursue a college program. Having that personal connection and taking out "a number" mentality makes them comfortable and willing to work with you.

Successes

One of the approaches that we take to assist students is probing them with questions and getting to the heart of the matter. Having empathy and understanding their point of view is the best way to assist them and avoid call escalation.

Phone Techniques

This is my second year as a High School Admission Rep., with millennials; I have discovered its best to send an introduction text before a phone call. My response rate has increased drastically. High School students are more comfortable with other forms of communication, such as: text, Facebook messenger, email, etc. 

 

Generational Differences

Each generation is unique and I enjoyed learning about what they thrive on.  For example, the traditionalist generation loves their "stuff" and they hate wasting time.  It's understandable considering they lived through the great depression.  I want to make sure and remember things like that when working with prospective students.  It may just be one of the reasons they choose to enroll at our facility.

Budget

I learned that the MMR is a valuable tool that can let us know not only where our dollars are being spent, but the effectiveness of our advertising. It will allow us to compare real time numbers to our annual plan at a glance.

very helpful

The information in this course was very helpful -- especially as someone who does not always work with the admissions aspect of the process.