It's great to be knowledgeable about marketing and where leads are coming from, and best practices so you can follow the pipeline. Marketing is imperative to the growth of your institution.
Strategies to inform about the careers, but also services to students
In this module, I learned the importance of fully understanding the structure, policies, and procedures of my institution. Knowing who to contact in each department, such as Education and Career Services, ensures that I can provide accurate and updated information to prospective students. I intend to apply this by regularly engaging with key departments and staying informed about any updates or changes to our programs and services, so I can confidently guide applicants through the admissions process.
There are many opportunities through marketing that will bring new students in the door. Make sure everyone in the company has access to these tools
From this module I learned that it's important to familiarize ourselves with the institution's advertising, and also that a program's curriculum is an exciting way to advertise a program.
It is my belief and experienced in my first year under admissions, that a knowledgeable admissions advisor is an invaluable asset. It is our duty to seek out information about our universities and to make sure that information is spread accurately.
Gwendolyn Rolle
This module is based on statues rules and regulations ,that may change time after time, that's why its important to check and keep updated
it also informs us how to comply with the
proper advertsiment guideline .its important to know and where to research the statues and the rules that we must adhere to.
My experience so far going outside the school to advertise, is to target those that meet the minimum requirements, and to talk one on one- Direct sales approach
I learned you can't post about your programs in a "Help Wanted Section" of the classifieds. A) that's a really creative marketing idea B) It's funny that this is not allowed. ;)
I learned about how to properly explain each program
Good morning, I have learned some of the rules and strategies for advertising and marketing. The importance of fully understanding and knowing the programs your institution has to offer, and the unique ways to gain more insight on the programs such as sitting in on workshop or class with the students. I intend to apply the information retained from this course within my new position as an Admissions Specialist.
I learned the importance of being informed regarding the college's orientation process, academic assistance, other counseling, housing, placement and career services, learning resources, graduation, exit interviews as well as the Alumni Association.
During this module I learned the importance of using the right words in advertising and also when explaining things to the student. It is important to make sure you are representing your school in the most honest manner.
I learned the importance of understanding the programs available at my institution to assist the potential students with understanding the potentials being offered to them. This section showed the importance of not only understanding each program, but also the staff involved to better assist potential students and marketing we use an the importance of the understanding the demographics we target.
In this chapter I learned about marketing materials that schools use to advertise whether that be direct mail, flyers, events, or even print ads. I also learnt about student services and how it vary from school to school.
Hello all,
I learned that information can be gathered from all different places. It is important to talk to the faculty, read the online website, go to social media pages, and more. You can find so much information from all of these places.
I learned the importance of advising the student about the resources and academic resources within the school that is available for them to use.
It is important to understand other department/entities within the college. This will help you aid the student with questions they may incur.
In the "Understanding Your Institution" module, I've learned how critical it is to grasp the structure, culture, and strategic goals of an organization. This knowledge helps in aligning personal and departmental objectives with the broader mission of the institution. It also emphasizes the importance of effective communication and collaboration across various departments, understanding decision-making processes, and recognizing the key stakeholders involved.
From this module, I have gained a deeper understanding of my institution's mission, values, and unique offerings. I’ve learned how these elements shape our approach to education and how they distinguish us from other institutions. The module also highlighted the importance of being well-versed in our institution's history, academic programs, campus resources, and student support services. Understanding these aspects is crucial for effectively communicating our strengths to prospective students and their families.
I intend to apply this knowledge by incorporating the institution's core values and mission into every interaction with prospective students. When discussing our programs and resources, I will ensure that I highlight how they align with the institution's goals and how they can benefit the student's academic and personal growth. By doing this, I can help prospective students and their families see how our institution is the right fit for their needs and aspirations.
I’m eager to exchange insights with my peers on how they connect our institution's identity with their work in admissions, to further refine my approach.
