Marketing compliance in relation to Fair Consumer Practices is critical to protect prospective students. Our team needs to understand the Fair Consumer Practices before talking with students.
Its important to always be in compliance with advertising and marketing to make sure consumers have all the info they need to make the best decision possible.
Each Institution has different services and different offerings in the catalogs.
I learned how important for prospective students to get all the necessary information an institution has to offer before they make their choice of university.
In this section, I have learned that it is important to connect with other departments. It will allow me the opportunity to better understand what the university offers and how it functions.
I Iearned how programs can be marketed to attract students to the instituution. Also some of the services that can be provided to make stuudent more successful.
Ine this section, I learned the importance of networking within the institution to give students the best experience possible. They have a village to assist them with their time in the program and we need to make sure they are aware of all who can assist them.
Working across multiple states that have differing recruitment policies, it's so important that I know the mandates in Florida so I can represent my institution faithfully.
In this module, I learned to get a copy of any advertising regarding my institution.
It is very beneficial to know the rules and regulations if each department. Reaching out to different departments to gain an understanding of this is a great tool. Student services is a great asset to students especially if we understand all of the information that is beneficial to the students.
The marketing strategies used by the institution are important and it is necessary to know them very well, as well as the different services provided for students in order to provide accurate information.
There are many ways to learn about the programs your institution offers.
Knowing what your institution has to offer the students in the classroom makes a great marketing tool for the interview process.
One of the most important things to do is to start gathering information about the institution's programs. For this, in this module I learned that is convenient to list the programs by the level, program title, clock and credit hours, and delivery method, so it’s easier to remember all the information.
I learn that seating in a classroom helps learn more in depth of a program which helps have a better interview with the student to have them fully commit to the school
This module taught me how important cross-collaboration is among different departments, sometimes its easy for organizations to work in silos, however, to run a successful organization cross-collaboration is key.
From the "Understanding Your Institution" module, I have learned about the institution's mission, values, organizational structure, and key policies. I have also gained insights into the various departments and their roles within the institution.
I intend to apply this knowledge by aligning my work with the institution's mission and values, collaborating effectively with different departments, and adhering to institutional policies. This understanding will help me contribute positively to the institution's goals and foster a more cohesive and supportive environment.
It is important to understand the connection between marketing and admissions, as they go hand in hand.
This section discusses how to advertise your schools' courses and all of the amazing things you are able to learn from this school.
The Admissions personnel should be knowledgeable of all program offerings and how this information has been disseminated through marketing campaigns and advertisements.
