Hosting Community Events at our Campus
Since we have very good facilities, we have been actively contacting Chambers, Councils, Business Organizations, government agencies. We meet with their leaders at our Campus, give them a tour and offer our facilities for their events, free of charge.
We have held hurricane orientations, we have schedule job fairs, business seminars and many other events that drive people traffic to our Campus. At the same time we are achieving goodwill from these organizations.
Wow Jessica. These are such great ideas. Bringing people to visit your school and offering your facilties free of charge is a great way to introduce them to your school and programs. Be sure to have catalogs aroud, admissions people available, and lots of information on bulletin boards and walls. Imagine if each visitor referred one person!
Best wishes. Susan
Jessica - This is a great idea. How do you handle the cost of someone being available to open and close the buildings, set-up, clean up, etc.?
Jessica and Ruth
Hosting community events can be a way to earn additional revenue as well as function as a marketing strategy. As an event it is necessary to build the costs into the fee charged to the organization. As a publicity tool it is important to enroll students and get a return on investment.
Best wishes.
Susan
Hello Ruth. So far we try to schedule the events during regular working hours, that way we can use our regular security staff. Our Campus isn't too big so it's easier for us to control the events.
Our staff handles the set up of tables and chairs. Any additional things are the responsibility of the person coordinating the event.
So far it has worked well.
HI Ruth and Jessica
Great to share what works. Bottom line is you have to figure out how to effectively use your own resources and then decide when bringing in and paying for outside help is really the answer.
Best wishes
Susan
