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Institutions must stay compliant not only with what is being said to actual prospective students, but they must also be compliant with their marketing and advertising to all individuals who might see their ad.  In recent years, I know marketing through social media has become increasingly impactful, but I was surprised to find from the learning that around 50% of the over 750 million people that use Facebook do so on a daily basis. So, it is very important for our posts to be accurate.

 

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