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Our visuals consist of: billboards, posters and bus/rail signs; no radio; and TV commercials produced by our advertising agent using our current and graduate students. It is my opinion that we should be using more print media opportunities.
Our advisory boards consist of three individuals for each field of study offered at our schools. This is accomplished at each campus twice per year (officially) and quarterly (unofficially). The results of our board meetings have been excellent and have led to outstanding improvements to our programs and more job opportunities for our grads.
Internet marketing would allow us to reach those individuals who are specifically seeking to further their education in a vocational setting. With the many search engines available, we could be seen on a much wider scale and in areas we may not advertise in.

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