Scott,
The more connection you can create between the course content, in this case accounting and their lives the greater the engagement will be. If you can come up with case studies or exercises that do this you will be able to help the students see value and application of what they are being taught. A competitive game or activity will help as well, anything to get beyond their negative thinking that "I am here only because I have to be.?.
Gary
Dr. Gary Meers