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@gmeers :You have to be credible.  You can't just fake it to make it.  The students will see right through you.  You do not have to know EVERYTHING, but you do need to be the Subject Matter Expert, be willing to admit you do not know the answer, and get the answer in a timely manner.  Lack of knowledge or preparation will cause the instructor to lose the class, and future classes, quickly.

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