PR Efforts
We send out quarterly newsletters that go to prospects, employers, and counselors. These newsletters are designed to inform everyone about the success of our students and the needs in the industry.
We have monthly open houses that we put up on our website, TV commercials, and other advertising. We also send periodic articles and press releases to industry related publications. We send admissions representatives to career fairs as well.
Hi Shelly
What you are pointing to is the need for consistency and variety in publicity techniques. You are reaching your full constituency and on a regular basis. From your descriptions it sounds like your entire community has the opportunity to learn about your school. Very effective.
Susan
