Its funny, I never thought my time in the industry working with customers would point me in the direction of instructor. Much of what I did in my industry was sale myself. Sometimes I was successful sometimes not. If I had confidence in the product I could sell it better. Having the same course material over and being the one delivering it, I am the product and salesman so to speak. So finding the value in the content I create and deliver, is not hard to find, and I can sell that idea and value to the student/customer.