Great Mark. Student services is definitely a campus state of mind. It starts from the top by emphasizing that everyone's main job on campus is to address the students' needs as soon as possible. Large and successful companies know this because many have great customer care programs in place. This ensures customer satisfaction, retention, and great referrals. And you learn a lot from customer complaints. From the minute a prospective student places a call or emails a request that person must feel that the campus is 100% student oriented. Thanks, Susan