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Marketing plans should change

this was a good tidbit…what works now may not work later…this was helpful to hear again...

Lisa,
It is interesting how effective marketing keeps evolving. That happens when you keep asking yourself how things are going and measure results. You may discover a new student demographic you had never considered. You may see that you get lots of referrals and then work on developing that. Alumni may be a great source for new students.

Dr. Susan Schulz

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