Dr. Susan Schulz

Dr. Susan Schulz

Location: southeast florida

About me

President Susan F. Schulz & Associates, Inc.

Owner, Schools for Sale International, Inc.

Activity

You've provided the same response to several forums. Can you please respond to at least one forum with specific comments about how you will apply the methods presented or any other ways you will enhance your department. Thanks, Susan

Hi David, You provided a great checklist to create and develop a list of employers. Yes, for sure start with the employers that your grads interview with. This includes where they get jobs and where they are refused. You can ask why the grad wasn't hired. It might be useful tp enhance your curriculum. And for sure contact all the clinics used for intern- and externships. Then it's important to contact the workplaces and build relationships with the hiring managers. Find out what they want to see in an ideal candidate. Ask them for feedback re equipment, learning materials and… >>>

Thanks for the explanation. So your employment boards are like talking boards. It allows everyone to talk to the information and embellish and explain what the job is about. It gets students to dream a little about what life on the job will be like. Thanks, Susan
Hi Jacqueline, Thank you for the additional information. It's great for everyone. It is important to look at what entry-level means in your industry and how much externships count as work experience. Certainly makes an argument for putting in intern- and externships wherever possible and where it makes sense. It raises the level and meaning of entry-level. Thanks, Susan
You have it right, David. Since you are setting up your Placement Department you have the opportunity to do it right. YOu can set up policies, procedures, forms, activities, community and employer outreach programs and more. If you document everything it will be easy to get helpers to assist with the routine parts of the job. You'll have time for networking each day. There's nothing like direct contact with hiring people to show off your school and your grads and to create and sustain relationships. Good luck, Susan

Hi Andrea, Great that you visit the classrooms when students are just starting. It reinforces the fact that placement skills are as important as the subject matter they are learning. That employment training is part of wht students learn in school and what is offered in their tuition. We find that creating resumes works well over a period of time. At first students are nervous. Then they start to realize the skills they do have even if their work experience has been light. And I bet the mock interviews improve with time. It is fun - kind of like play… >>>

Hi Jacqueline, Great that students learn about your placement services when they first enroll. Just wondering how students see the employment bulletin board during class. Do they realize what the board is all about and how it relates to them? When grads stop by, do the grads talk with students about what it is like in the workplace? Yes, students do need to hear about jobs out in the community. It helps with retention. And good idea that students learn that searching for a job is a job! And great idea to encourage instructors to integrate employment training, like role… >>>

Hi Jacqueline, Great idea that you are keeping in touch with employers. And very good that you have a plan to update the list when grads come back for their CEUs. But what if the grad takes CEUs someplace else? You might want to stay in touch with grads regularly. In that way you have a chance of getting their updated addresses and contact information. You can also get ongoing feedback. And staying in touch will enable you to tell grads about new school programs and offers. Visiting employment agencies is a great idea. Our thought is that typically agencies… >>>

Hi Amy, Great that you are using outside specialists for marketing. How are they doing for you? There are some very effective companies who handle advertising. Perhaps you can work with them on the public relations projects. These are all the ways to build a brand and get the name of your school out into the community without having to pay a lot - or anything. This includes articles you get in local news media, listings, write ups about your grads, participation in events, and more. Thanks, Susan
Hi Lesli, Yes. There are many ways to keep in touch with your entire school community - prospects, students, staff, faculty, employers, alumni, and more. We find it's good to vary communication and there are so many ways - email, snail mail, open houses, fax, career days, social internet networking, blogs, and more. Be consistent and persistent. You'll build a loyal and interested following. Thanks, Susan

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