David Caldwell

David Caldwell

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Discussion Comment
We have monthly starts; can you give me a few good ideas for creating urgency for the upcoming start vs. 2 or 3 months down the road?
Discussion Comment
What are the national average benchmark amounts for CPE and CPS for the various lead sources?
What is the typical cost of making a TV commercial. I have seen some agencies that have a "shelf" of commercial you can buy; isn't it better to have something created based on your specific school?

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