Katherine,
Advertising plays an essential part in all market economies. It stimulates growth and innovation, encourages competition and increases consumer choice. It is a swift and efficient means of making consumers aware of necessary information. To fulfil this important task, advertising must enjoy a high level of consumer trust and confidence; it must be legal, decent, honest and truthful. If consumers are misled by advertising they have the right to hold the institution liable. So it is in the interests of the institution to ensure that advertising is properly created and assessed to meet regulations.
It sounds like you institution… >>>