Chad Smith

Chad Smith

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Accept the challenge and make sure you are giving the full value of your institution. If a prospective student feels the institution is not a good fit, this is normal and rethink if you gave the prospective student the full value of the institution before they leave.

Great worksheets to utilize when in the admissions meeting with a prospective student and a great way to refresh your memory or edit key components such as attributes, benefits, presenting value, and product knowledge.  

Knowing that Value comes from the student, rather than the college was perfect for me.  Many times, we think that prospective students are exclusively looking for the college we are working for.  Creating value for our prospective and enrolled students is a game changer for me. 

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