Intentional and effective written communication is very important to student retention. 

One must be careful when communicating online. Word choice and tone matter. Being clear and concise can help to lower the possibility of any misinterpretation. 

Online learning is how many students receive an education now. For those that have taught online at the college level, what are some strategies you have used to successfully engage students? 

Creating an open working relationship with students encourages their ongoing learning and completion of the program. Creating a good rapport lets students know they are valued and seen.