Ask EVERYBODY!! at the grocery store...in the bar...at Barnes and Noble...at Starbucks...wherever. Get comfortable striking up conversations with strangers EVERYWHERE! Hey...they pay us to do that on a regular basis anyway, right?

As for the interview...plant the seed in your opening statement.. "I want to know about you...who supports your ideas about your choices of career options?"..."tell me about them"...write their names down...refer bsack to them throughout the tour...ask them, "whose life would you like to impact with this opportunity?" GO FOR IT!!

I recommend saying to folks on the phone, "Maybe this isn't the right time/program for you, but I am in… >>>

It's all about immersing prospect into the student experience and "painting the picture" of how our STUDENTS' LIVES change when they commit to starting and finishing training. It's got to be effortless...you're just having a conversation. ..but allowing the prospect to see all of the features and benefits that OUR STUDENTS take advantage of. It's important to use the term, "OUR STUDENTS" rather than saying "YOU". And ask the question, "Can you see how this type of learning environment can benefit our students?" Then ALWAYS follow-up wth HOWs and WHYs.

The admissions rep has to be knowledgable about the differences between degree program transferrability and diploma transferrability. Typically, diploma programs are not designed to be the foundation of any next level of education, UNLESS you stay within your institution of learning. They are designed to get student successfully licensed/certified and working in their chosen field.

Knowing it's contents makes the admissions rep speak with confidence, and when you knoiw what you are talking about, that's the foundation for building trust between yourself and your prospect.