I learned the different social media platforms that my institution uses as well as, the importance of marketing only accurate information without exaggeration. 

It is important to always deliver clear and accurate information. Never imply that we can guarantee a specific outcome, job, or salary after graduation but inform students that we can give them resources to try and achieve their goals. 

I learned advertising knowledge and how to lead with transparency and honesty. It is important to be clear about anything the school has to offer such as education, programs, cost of education, policies, etc. 

It's important to be knowledgeable about the programs and policies offered at our institution. This way you are able to accurately represent your college in a truthful manner. It it also important to never misrepresent information to prospective students or guarantee job placement and salary benefits. 

I learned the necessary policies and procedures related to the institution and my role. I learned the importance of accreditation and licensed programs. In addition to learning about different marketing policies, I was informed on the policies regarding transfer credits in order to educate students correctly. 

In this module I learned the importance of student services. It was important to familiarize and learn the details about each aspect that is related to student services. Such aspects like academic advisement, student orientation, counseling, learning resources, etc. Collecting all the necessary document will help make the admissions and enrollment process as efficient as possible and in line with compliance. 

In this module I learned the importance of the Admissions appointment and Enrollment agreement documents that are required for the student. I was able to familiarize myself with the requirements for admissions as well as the different financial aid options that are available for our students at our institution. I also learned were to locate certain resources and to ask my supervisor to clarify anything else I may need. 

What I have learned is that it is important to keep a notebook of institutions catalog, marketing and advertising plans, organizational charts for employees, and a list of the terms and definitions used in Admissions. I intend to learn my institutions policies and procedures and make sure I'm actively applying it into my role as and Enrollment Counselor.