About me
Sabrina SegalCHEP
Activity
Discussion Comment
FACEBOOK Linking to Blog site
Facebook has become a defacto standard in social media marketing for business and personal brand building thus it can work for education. The opportunities for an educator to build awareness, community, authority and sales potential in Facebook are plentiful. But, it can be daunting if you don’t understand the ins, outs, the upside and the risks.
Discussion Comment
Being heard beyond your classroom
Blogs and individual blog posts also be optimized for search. It’s also important to submit a blog feed to the major search engines. SEO is not a one-time task. It requires constant evaluation and maintenance to stay on top of the rankings. To get your blog noticed by the major search engines, do the following: include keywords in individual blog posts and submit your blog’s site feed to the major search engines.
Discussion Comment
Twitter has grown from a fad to a mainstream social media tool. It’s used by people and by brands. The opportunities for an educator to communicate, build community, build awareness, and sales potential through Twitter are plentiful. But, many educators don’t understand Twitter and how it can contribute measurable results. Integrating Twitter into a class plan requires an understanding of the Twitter etiquette and best practices to engage people in meaningful ways.
Discussion Comment
Companies use social media and it has become an important part of a student’s life…thus moving it to the classroom is natural
Launching a new brand in the age of social media
Kellogg’s challenged ad agency Leo Burnett Worldwide to introduce their new brand Crunchy Nut into the VERY cluttered cereal market. The result? A successful PR event that utilized social media to extend their reach.
Check it out…
http://youtu.be/AneeqB5HeOo
Do you remember this event? Or better yet, is the brand familiar to you? What is your opinion of the product launch?
Discussion Comment
Conclusion
Faculty is not currently trained or required to provide the substantive, multilevel feedback
proposed here, which is apparent when analyzing the spectrum of faculty comments which, in
most cases, range in scope from a few words to two sentences.
While faculty does have its exceptions, the majority of adjuncts and full-timers do not
offer substantive, rubric-based gradebook comments which, if left to their current rate of
inconsistency, may adversely impact student retention in the short-term and enrollment numbers
in the long-term.
Discussion Comment
How do our students feel about this type of feedback? "I have often wondered about the weight given to different aspects of our assignments over the course of my entire tenure with AIU. It was nice to be able to see it in black and white, before grading. I would honestly like to see all of the instructors incorporate this information into communications with the students. I think it helps in deciphering what the key points to the assignments actually are. " " The new components help you to gauge where you stand and what areas you need to work… >>>
Discussion Comment
Blind spot for grading information How many times have you received an email from a student who is upset that although s/he spent hours to complete an assignment, the grade awarded was not deemed acceptable from the student’s viewpoint? This is where feedback plays a vital role – feedback that moves a student forward, helps the student accomplish the task at hand and prepares them for workforce challenges. Though not always easy, providing feedback that includes elements of encouragement, know-how and mentorship – and that doesn’t damage a student’s self-esteem - is often a high-wire balancing act. Students often ignore… >>>
Discussion Comment
Student View
Perhaps the best description of how rubrics work from a student perspective is this insight I was provided:
“I have often wondered about the weight given to different aspects of our assignments over the course of my entire tenure with AIU. It was nice to be able to see it in black and white, before grading. I would honestly like to see all of the instructors incorporate this information into communications with the students. I think it helps in deciphering what the key points to the assignments actually are.â€
Discussion Comment
Feeling isolated from the classroom can be the first step in a student drop. A pleasant announcement, a comforting “reach-out†email, or a great story on the discussion board can reignite the learning fire and boost retention. We save students one at a time. Granted, sometimes we don’t know if we’ve done things right as faculty until months later when a graduate sends a ‘thank you’ email telling us so, but we should never underestimate what our words might do for a student who is teetering on the brink of dropping out of school. By heightening the presence of faculty… >>>
Discussion Comment
FOCUS ON THE NEGATIVES: TECHNOLOGY We've all gotten emails about students who end up with no working computer, internet cut off due to non-payment, you name it. Some students even start school with no computer and use a public PC, or one at work. While not having internet or a computer may not be the best scenario, we need to come together with the student and find ways that the course tasks can be accomplished. The situation is: the student is in your class and expending funds to be enrolled, so why do we discourage a student who already has… >>>
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