Discussion Comment

I am a Curriculum Specialist who is requred to take these courses because of my new job as Program Director for a cash-poor organization . . . I have to do the public relations activities, among other things, hence the need to take this course. When I see an adjective (i.e. creative)being used as a noun without any helpful narrative, I am left feeling lest than pleased. I am never going to use creative as anything other than a descriptive term. I have no interest in being a margeting person, I took the course because I need to learn how… >>>

Alessandra Cole-McNaught

Discussion Comment

HELP

I relied on memorization rather than used comprehension to get through quizz two. The reading material is so filled with specialized jargons; filled with insider speech, that someone unfamiliar with marketing (as I am) is totally at sea. I would like to hear from someone who has a thorough knowledge of this stuff . . . please explain, in common language, what it is I was to have learned form Module Two. I do not have the nerves to atempt to read Modules Three and Four. Thanks a million.

Alessandra Cole-McNaught

Discussion Comment

More Information

Hi. I did not get enough breadth nor depth from Module One . . . I am still in the dark about everything. I would like to hear about the marketing strategies employed by more seasoned directors . . . ideas that are more concrete, more helpful. I am quite uncomfortable about the degree of learning garnered form this expereince. Thanks for your help.

Alessandra Cole-McNaught

Discussion Comment

The Formation of an advisory baord

I am the new director of a career school which does not have an advisory board. I have been with the organization for a period of four weeks and in that time I have discovered that some of the administrative staff have a wealth of valuable information. It is mine intention to ask some of these staff members to serve on the advisory board. What they possess is invaluable. I have also been meeting with individuals involved in allied services; individuals who have a lot to offer; who epitomize all the characteristics of great advisory board members; I will also… >>>

Alessandra Cole-McNaught

Discussion Comment

Organizational Cultures

I am the new director of an organization which has been in existence for ten years. In that time, it has steadly declined due the the ethos of the organization; an ethos of dysfunctionalism that permeates the entire organization. There is much potential in this place and a dire need for all that it has to offer to the community. However, many of the current staff, including the founder, behave in ways that undermine growth and development. Can anyone suggest strategies I might employ to change the current ethos?